Arma Partners advises Exclaimer on its sale to Insight Partners and Farview Equity Partners
Dec 2020
(a portfolio company of Livingbridge)
acquired by
  • Sector: Infrastructure Software & Cybersecurity
  • Deal Type: Private Equity Deals
  • Engagement type: Sellside
  • Size: $200-500m
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Arma Partners is pleased to announce that it has acted as exclusive financial advisor to Exclaimer, a portfolio company of Livingbridge, on its sale of a majority stake to Insight Partners with participation from Farview Equity Partners. Livingbridge will reinvest alongside Insight Partners and Farview Equity Partners as a minority shareholder to retain equity exposure to the growth of the company under its new ownership structure.

Founded in 2001, Exclaimer offers centralised email signature management software to more than 40,000 customers. These solutions enable companies of all sizes to manage their employees’ signatures efficiently and deliver consistent branding, promotions, disclaimers and compliance statements, while substantially saving time, especially for IT staff. Since the launch of its cloud offering in 2015, the company has experienced rapid growth and expanded into new markets whilst receiving numerous industry awards.

The capital and strategic operations support provided will enable Exclaimer to invest in product innovation, go-to-market channels and international growth to strengthen its position as the most adopted email signature solution globally and help underpin Exclaimer’s vision to be the global standard for centralised brand consistency for digital business communications.

This transaction underscores Arma Partners’ ability to deliver exceptional outcomes for fast growing SaaS companies and reinforces our long-standing track record of orchestrating and structuring high value transatlantic transactions.