Arma Partners advises Infare on its sale to OAG

Arma Partners is pleased to announce that it has acted as exclusive financial advisor to Infare, a portfolio company of Ventiga Capital Partners, on its sale to OAG, a portfolio company of Vitruvian Partners. The deal values the combined entity at over $500m.

Together, Infare and OAG will lead the global market for highly accurate, customer-centric air travel data.

Infare is the partner of choice for airlines and other clients that demand hyper-accurate available airfare price data, a critical input for airlines’ pricing models and for the adoption of dynamic and AI-driven revenue management systems.  These systems drive airlines’ pricing strategy, manage load factor and yield, and drive profitability.

Infare is the leading big data platform globally to address the need for accurate, low-latency data at scale, by leveraging “give-to-get” data relationships with the world’s leading airlines.  Infare collects and analyses over 25 billion passenger searches and 2.5 billion unique airfare data points every day.  The company has built and maintains a database of over 3 trillion historical airfare data points.

Combining OAG and Infare’s data solutions creates a compelling proposition for customers, providing a full picture of supply and demand to forecast resource needs, evaluate travel demand and build complex and innovative models to drive business growth.

The combination of OAG and Infare is a landmark deal in its sector, further demonstrating Arma Partners’ experience as a leading advisor to data and travel technology companies, Nordic market leaders and private equity-backed businesses.

This transaction is our fifth private equity-backed exit in July, further highlighting our ability to deliver successful outcomes in a volatile market environment.