– Adeptra is the global market leader in risk intervention and customer engagement
– The company’s proven scalable global SaaS platform enables organizations to communicate with customers and resolve issues in real time, using a range of channels
– Among other customers, Adeptra’s solutions are used by the majority of leading retail banks across EMEA, North America and APAC
– The business is headquartered in Reading, UK and Norwalk, Connecticut
– FICO is the world leading provider of analytic, scoring tools and decision management software solutions
– Most of the world’s top banks, as well as leading insurers, retailers and government agencies, adopt FICO predictive analytics for credit account management, fraud management and decision management for various business problems
– FICO is listed on the NYSE with a market capitalisation of $1.5bn and is headquartered in Minneapolis, US
– Mobile explosion, growing demand for real-time resolutions by customers, as well as new regulatory environments require effective and increasingly frequent communication with customers
– The combination of Adeptra’s risk intervention and customer engagement platform with FICO’s predictive analytics capabilities, enables full-cycle real-time decision management and immediate resolution leading to improved fraud protection, risk mitigation and customer satisfaction
– Immediate synergies with FICO’s fraud management solutions on the back of a successful relationship between FICO and Adeptra since 2002 and a reselling agreement since 2007
– Accelerates FICO’s ability to enhance clients’ success in the mobile economy and to serve clients with SaaS-based solutions
– Arma had a long-standing relationship with the senior management of Adeptra, advising them on their strategic alternatives and timing over an extended period
– Arma assisted the company with its strategic positioning and fit with potential counterparties